Hey fellow business owner!
My name is Arnie Vetter and welcome to this web page. I'm the owner of a company called JoyROI Digital and we specialize in helping businesses get more out of their Radio Advertising using some very advanced (but highly affordable) digital marketing techniques.
If you are already deploying local Radio ads., or if you are thinking about doing so, then you are on the right page!
If you're reading this, it means that you wanted a little more information about how we're helping businesses that are already using Radio Advertising to get more customers and to track their ad performance more effectively. What I'm about to walk you through is going to make your radio advertising 5x more effective within the next 30-60 days (and the results will continue for as long as your advertising continues after that).
Radio is one of those advertising mediums that has continued to pack a punch during the age of the internet. While some less savvy business owners have left the medium and focused strictly on internet based advertising, we've seen a rising effectiveness for those that have stuck with radio.
Why Does Radio Advertising work so well for Small Businesses?
In short, Radio still has a massive locally focused listenership and those are the folks that hear a commercial and take action on that information and call to action. All that said, Radio Advertising alone continues to present some serious problems for small businesses utilising it as a primary customer generation tool.
Even though radio is proven to be a huge player in the marketing for small businesses, it isn't without its' major drawbacks. There are three core problems with radio advertising that every small business must overcome when utilising it as a medium.
The Serious Problems with Radio Advertising
These 3 problems are the reason that countless small businesses struggle to continue to justify their radio advertising (even when it's working well for them).
One of the reasons we are able to deliver great returns for our clients is that we blend tradition Radio Advertising with Online Digital Marketing Technology.
You get the best of both worlds.
You get the ability to reach all of your best customers on a local level with radio, as well as the ability to track the effectiveness of your campaigns with online tech. You also get the ability to build a list of interested prospects and "nourish them" into becoming a customer using automated email followups.
Our system utilises a special online sales funnel to do the following:
That may sound awesome, but how does it all actually work?